Freelancing is a growing segment of the workforce. Its practitioners range from
writers who have a passion for their craft but can’t quite get the writing gigs to pay
off their rent; online assistants satisfying an ongoing need for work and earning good
money in the process; to students juggling enough freelance gigs to make ends
meet through the semester. Regardless of their educational backgrounds, career
goals and financial ambitions, millennials in particular are increasingly drawn to the
freedom and flexibility of freelance work.
In fact, the rate at which people are pursuing freelance careers is astonishing. In just
three years, the number of freelancers has grown by 8% and some estimate that by
2027 over half of all workers will be independent contractors. While some may see
this as a negative, it is important to realize that freelance work is an increasingly
attractive alternative to traditional employment.
One of the most significant reasons that freelancing is gaining in popularity is that it
can provide individuals with more control over their work life and better achieve a
healthy work-life balance. This is particularly true for millennials who value oddity
and the need to be self-governing, an essential component of their personality.
Being able to pursue freelance jobs that allow them to do this can also lead to higher
job satisfaction and a sense of purpose in their work.
Additionally, freelancers often find that they can earn more working on a project-by-
project basis than they would as an employee in a full-time position because they
aren’t limited by salary. Moreover, they can choose the projects they take on and
work with clients from all over the world. This can mean that their earnings aren’t
impacted by the cost of living in other countries or currency exchange rates.
Another advantage of freelance work is that it can be done remotely. This allows
companies to save on the costs of office space, payroll taxes and benefits for
employees. For this reason, many businesses are now opting to hire freelancers
rather than hiring full-time employees.
The bottom line is that a freelancer’s income depends solely on their efforts and how
hard they work. Consequently, they are encouraged to work harder and more
diligently than someone who is guaranteed a regular paycheck every week. This can
result in more projects being completed, a more successful business and higher
profits.
While there are some downsides to freelance work such as lack of health insurance,
a volatile economy and the need for self-motivation, the overall trend is one that
many are embracing. With more and more businesses opting to hire freelancers
rather than full-time employees, this type of work is becoming a more viable option
for those who want a flexible schedule with the potential to earn significantly more.
And with technological advancements providing better and faster access to global
markets, it seems that freelancing is here to stay. So, start planning for your future
as a freelancer and see how much you can make!
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From e-commerce entrepreneur to digital marketing specialist, I'm Gary Parashar—a London-based marketer who helps businesses harness the power of email marketing and digital tools to connect with their ideal audience. I blend creativity with strategic thinking to develop marketing solutions that generate real results, whether you're looking to increase brand awareness, capture quality leads, or boost sales.
Gary Parashar
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